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Journalists and PR professionals, learn how to deal with social media | Business

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Journalists and PR professionals, learn how to deal with social media
Business, Events, People
Journalists and PR professionals, learn how to deal with social media

Polk County, FL -- Residents have the opportunity to learn the challenges professional communicators, both journalists and public relations practitioners alike, face when they take to the slopes of social media when Orlando public relations agency co-founder Roger Pynn of Curley & Pynn Public Relations & Marketing Communications comes to Polk County.

Pynn’s comments will be featured at the July 20 meeting of the Dick Pope/Polk County Chapter of the Florida Public Relations Association.

The meeting will take place at the Lakeland Yacht Club, 929 Lake Hollingsworth Drive, Lakeland, FL 33807.

Registration and networking will begin at 11:30 a.m.  A buffet lunch will follow.

“Journalists and public relations people face a slippery slope when engaging in online conversation where there is little distinction between personal and professional contributions to the chatter of social media from Twitter and Facebook to company and personal blogs or message boards and blogs on websites,” Pynn said in release.

His presentation will discuss how user-generated media has impacted journalism, the responsibility of PR professionals to protect their organizations or clients in online conversations and the potential need for both personal and professional online personas.  Pynn will also discuss the sufficiency of social media policies.

Pynn has been involved in Florida’s communications community since the late 1960’s, starting his career as a journalist with The Orlando Sentinel.  

He began his public relations career in the mid-seventies with an Orlando advertising agency, where he helped establish The Public Relations Group, the city’s first dedicated public relations consulting practice.

After corporate PR posts with Belcher Oil Company and Westinghouse Electric Corporation’s Power Generation Systems, he co-founded Curley & Pynn in 1984.

He is past president of both the PRSA and FPRA chapters in Orlando and recipient of the University of Central Florida Distinguished Alumnus Award in 2008 and first recipient of The UCF Alumni Association’s Jefferson Award for Volunteer Service.

Reservations may be made at www.fprapolk.org. The cost for non-members is $25, members - $20 and students - $10.

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